Season Passes and Memberships

What Are Season Passes

Season passes give fans entry to all fixtures in a season (or a defined set of events). They are sold once and scanned at each match. This creates reliable revenue for clubs and savings for loyal supporters.

How They Work on Tickts

• Create a season pass linked to your events
• Set price, name, and any restrictions
• Fans buy online and receive a single QR code
• Same QR code is scanned at each fixture
• System tracks attendance per fixture automatically
• One scan per fixture prevents re-entry abuse

Benefits for Clubs

Season passes generate upfront revenue before the season starts. This helps with cash flow for pitch maintenance, equipment, and other pre-season costs.

They also build supporter loyalty. A fan with a season pass is committed — they will turn up more often, spend more at the bar, and feel more connected to the club.

Payment Plans

Season passes can be combined with payment plans, letting fans spread the cost over monthly instalments. This makes higher-priced season passes accessible to more supporters.

How Season Passes Work on Tickts

A season pass on Tickts is a single ticket that grants entry to multiple fixtures or events within a defined season. Unlike buying individual tickets for each match, the pass holder pays once and receives a reusable QR code that is valid for every fixture.

The technical implementation is straightforward but robust:

1. The organiser creates a season pass ticket type and associates it with all fixtures in the season
2. Fans purchase the season pass like any other ticket
3. At each fixture, door staff scan the pass using the standard Tickts scanner
4. The system records attendance for that specific fixture and marks it as attended
5. The pass remains valid for all unattended fixtures

Benefits for Organisers

• Upfront revenue: Season pass sales generate income before the season starts. This cash flow helps with pre-season planning, facility improvements, and squad costs.
• Predictable attendance: Knowing how many season pass holders you have gives a baseline attendance figure for every fixture, helping with catering, staffing, and capacity planning.
• Fan loyalty: Season pass holders are your most committed fans. They attend more consistently, bring guests, and are more likely to purchase food, drink, and merchandise.
• Reduced match-day admin: Fewer individual ticket transactions per match means less queue management and faster entry for regular supporters.

Setting Up Season Passes

Creating season passes on Tickts is straightforward:

1. Create your event with sub-events for each fixture date
2. Add a "Season Pass" ticket type with the full-season price
3. Set the quantity available and any early-bird pricing
4. Publish the event — fans can immediately purchase season passes alongside individual match tickets

Payment Plans for Season Passes

Season passes can be expensive for fans, especially at higher levels. Tickts payment plan feature lets fans split the cost into monthly instalments. A £120 season pass can be paid as £40 per month for three months, or £30 per month for four months. Automatic Stripe billing handles the collection, and the fan receives their pass immediately upon first payment.

Frequently Asked Questions

Can season passes be used by different people?

Season passes are typically assigned to one person. The organiser decides whether transfers are allowed. Most clubs restrict passes to the named holder to maintain the connection between fan and club.

What happens if a fixture is cancelled?

If a fixture within the season is cancelled (e.g., due to weather), the pass remains valid for the rescheduled date. Season pass holders do not need to take any action — their pass automatically covers the new date.

Can I offer mid-season passes?

Yes. You can create additional season pass ticket types at any point during the season, priced appropriately for the remaining fixtures. This lets fans who discover your club mid-season still get the season pass benefits.